Press Releases – Offline versus Online Distribution

Disclosure: Okay, so the flowcharts’ resolution didn’t come up as pretty as possible. Just “click” on the image itself, and their regular-size will pop up! Also, read my Blue Notes for the obvious differences. I’m *so* psyched I got them up! Enjoy!

Inspired by John’s Drawings, I decided to give my own image-flowchart a whirl. Please be honest with your thoughts (on the Flowchart, my dear…not on the poor picture-snap shot. I’m *not* a photographer.)

I spent the last 2.5 days trying to upload, crop, edit to Flickr.com, etc….and well, I just had to get this up, so as advised by John, I uploaded them to my server, and got them up.

Anyways, back to my post’s points: I’ve been having problems “sharing” the difference between Online and Offline Press Releases to colleagues lately, both to my PR (Public Relations) buddies/colleagues, and those who have no idea how and why Online Press Releases would be beneficial to their website/blog.

Side note: Because David conducted some good beginner research on Press Releases here for the Mastermind Project, this is just the beginning of my Online Press Release series, and not the full-soup-to-nuts, I hoped to achieve by today. Thanks David for taking the pressure off me ;-) I desperately wanted these images to start educating everyone with the obvious difference between Offline and Online Press Releases, and why every internet marketer/blogger should must start adding them to their internet marketing arsenal right now!

“I don’t have news to share” is the common issue shared. But, when I drew out this outline to a dear colleague here at home–it did just that! Hit home with him—Oh! I’m going to get my clients, traffic to my website/blog, etc….and it’s targeted traffic I shared. So, here they are:

Offline Press Release Flowchart

Offline Press Release Flowchart

Online Press Release Flowchart

Online Press Release Flowchart

My cute little Entrepreneur with her lightbulb of an idea was knocked out.
And, the date covers my descriptions:

Red Lines show Instanteous Access.

Blue Lines show Nearly Instanteous Access, Often hours, but no more than a couple of days.

The Double Arrows show Comment/Trackback Ability, in which direct conversations can occur with the Consumer and Producer…and other middle wo/men on the internet!

Want to try the #1 online visibility distribution center’s top-of-the-line Press Release Services for Free? Click here now!

Wanna know where to distribute Online Press Releases? Here’s the Ultimate List ranked by Google PageRank.

Okay…so, whadda ya think, do these Flowcharts encourage you to give Online Press Releases a try!? Be honest…this is only first of many tiny tutorials for Press Releases to get you interested in one of my Top 3 Internet Marketing Techniques (blogging and article submission being the others.)

Post your thoughts below!

Part II: Want Targeted Marketing? Use Online Press Releases. 

Comments

  1. Nice flow charts Ponn!

    These are prompting me to sort out my online press releases – much more effective than offline from the looks of things.

    They’re tools I’ve yet to utilise so thanks for this and for your ultimate list too.

    Good job!

  2. Admin says:

    Hi David!

    I use both Offline and Online Press Releases, but have different methods for both. Please spend a little time with my “Publicity/Public Relations” category, to give you a better idea how you can successfully do both. But, given a time-crunch, I, myself, use Online Press Releases and make sure I categorize them correctly for main stream media and make sure my target geographical area of Toledo, Ohio and surrounding cities as get the news!

    Let me know how else I can help ;-)
    Peace, Ponn

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