Welcome my colleague & friend Mario Bonilla, Platform Director and Customer Delight Specialist (I SO love that title ) at PRWeb.com. The longest-standing employee of PRWeb.com for over 3 years.

As if its a new traditional I started, this podcast is broken up into 2 categories:

1. Search Engine Optimized Press Releases – What are they? And, why are they an important Internet Branding Tool?
2. PRWeb.com – Who are they? Who do they serve? Why you, as a home based (women) entrepreneur or small business owner should utilize their services.

Highlights of our show:

• We discuss & my new free eBook, which is debuting with this podcast, titled “How to Create Search Engine Optimized Press Releases – How to write for search engine spiders & consumers and not *just* journalists & editors”. Get your free copy by clicking here.
• Our partnership for a free $200 FREE PRWeb.com Premium SEO Press Release will come to a 6-month close as of September 30, 2007.
• Internet Branding and Marketing Annual Plans should have everything from grassroots marketing practices, blogging, article submission…and hopefully (though I highly-recommend) PRWeb.com SEO Press Releases as well.

Take a listen! And, please hop back below to share your kind-thoughts, concerns, issues, and questions below!

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Big News! After our recording Yaro and I worked out a “Ponn’s Special” so You can get in to Blog Mastermind Mentoring for *only* $47/month (present price $77/month) for the next 24-hours only; click here for details!

Yippee! Here’s my very 1st Podcast Show Numero-Uno–and well…listen to it…call me biased, but it Rocks!

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To get a full-transcript of this particular podcast, sign-up for our dedicated mailing list here. Also, you can learn how You can get a professionally-edited and personalized-voice-over work done there too. Last, this podcast was made possible via AudioAcrobat.

Welcome my colleague, friend and mentor Yaro Starak, the Founder/Owner of Entrepreneurs-Journey.com , SmallBusinessBlog.com , BlogMastermind.com , BlogTrafficKing.com .

We broke down our 59-minute podcast into reader scenarios into 2 categories:

1. Using blogs as an Intregal Medium for Internet Branding & Marketing.
2. Reasons why Advanced Bloggers (“professional bloggers”, or those who have been blogging for 3-5 years and not making full-time income via multiple-passive affiliate marketing) should consider joining Blog Mastermind.

Important Links discussed in this podcast:

- Why I’m Yaro’s #1 Fan? Read my Blog Mastermind Review here & his Blog Profits Blueprint eBook here!

- Direct Advertising on EmpowerWomenNow.com

- SponsoredReviews.com

- Text Link Ads

- ClickBank.com

- Show your proud membership to Blog Mastermind via these customized buttons & banners today!

- Wanna have a podcast edited, with voice-over work and blah…blah…like me? Read more here!

*Some* Blog Internet Branding & Marketing Tips:

• If you (as an entrepreneur) are time-poor, yet resource-rich (such as have virtual assistants, a virtual Team working for you); you still need to adhere to the 2-parts of running a successful and profitable Internet Branded-Blog:

Unique Pillar Content (Internet Branded Voice, Tone & Written Expertise) + Multile Communication Channels (Internet Marketing methods)

• For great writers (bloggers with great content and a ton of it!) but don’t have enough traffic: need mutliple means of internet marketing strategies! AKA “communication channels” that Yaro teaches in Blog Mastermind. He begins to share the ideas in his Blog Profits Blueprint eBook. Or take a look at the multiple series I’ve mastered the Art of Online Press Releases, Online Networking, Social Media, etc.

• Great blog posts for service providers: Provide proof, case studies, white papers, show statistics, as a means to advertise your specialized services and success.

• You need a very clear sales funnel process! Filters in clients using as much free information as possible. Optin ezines are your 1st point of contact.

• Don’t know what a Sales Funnel Is? Yaro wrote a great series here:

The Sales Funnel Series

• The Sales Funnel Explained
• The Sales Funnel Part 2: Generating Leads At The Front End
• The Sales Funnel Part 3: Back End Profits
• How To Set-Up Your Sales Funnel

• Are you an Organic Family? Then, contact me for OrganicFamilyBlog.com! –Yay, I could *not* let that *great* tip slip by me Yes, the scenario is a “true story” and is a girl-friend, but–I don’t know if I can get her up and running since I’m leaving Toledo, Ohio this week and she knows *nothing* about the internet!

• What is Recurrsive Affiliate Marketing? Blog Mastermind Membership is a perfect example. By being an affiliate, you get on-going “recurrsive” affiliate paychecks each month, and every month for the lifetime that one particular “referred” member is a member of that particular “subscription” membership.

• Testing and Tracking is the *key* to successful blog monetinzation! Yes Baby! It’s ALL Up to You! Your readers & Your direct involvement! But, do you know what to test? What’s worthy to track? What comes first the content or the marketing?

• Internet Marketing vs. Blogger–There’s no need to figure out if you’re one or the other *anymore*. You can be both–via Blog Mastermind MindSet! Yaro Starak is the first and/or only one who has completely “mastered” this method and system!

• You need to have your own niche! You have to know your own target market! You have to have your own Internet Brand to build an Authority Online Resource Center which just happens to be fueled by a blog platform on WordPress. Finding your core competencies, your expertise, your unique selling proposition is your “key” to finding your home online!

• August was a “big” month for Yaro at Blog Mastermind, introducing his staff of 5. Debuted a “trial-run” Advanced eLessons, “invite-only”.

Blog Mastermind is 2-fold:

• Those who want to get into the game of blogging: A-Zed. Starting off with installing a blog into WordPress.
• Business systems. You need to commit into the “Journey”, *not* the end-results. You need a mentor/system and make use of all the resources available to you. No need to sit back passively.

So whaddya think!? Plezzz comment large & small! What did you like? Not like? Too advanced? Too long? Want a follow-up podcast? Are my notes helpful? Will you subscribe to get the full transcript to read?